Integrating your business phone solution into a CRM system adds another dimension (not the space kind) to your communications stack. Companies that use Computer Telephony Integrations (CTI) can effectively reduce costs, increase productivity and improve the customer experience. Equally important are the CTI benefits that are less obvious: collaboration across departments, support with performance management and having more time and resources to focus on growing your business. Read More
…and the headache it causes if you don’t.
Our latest research has found that just 38% of businesses hold all of their data in a single CRM. In fact, only 30% of businesses we surveyed had chosen to manage their system like this. Our research showed that those who have information across several systems are generally working with a set-up they have acquired over time. Read More